Melanie Yu

Melanie YuMelanie YuMelanie Yu

Melanie Yu

Melanie YuMelanie YuMelanie Yu
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    • About
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  • About
  • Resume
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    • Portfolio
    • Recipes

Current: Group Manager, Product Marketing at Datadog

Experienced product leader with 9+ years leading GTM strategy, positioning, and cross-functional execution for SaaS and AI-driven platforms. Passionate about empowering creators and developers through data-informed storytelling, market insights, and product-led growth. Experienced in launching platform products that drive ecosystem engagement and user adoption.


UC Berkeley graduate with degrees in Data Science and Economics.

https://www.linkedin.com/in/yumelanie/

View PDF Resume

Professional Experience

Datadog

San Francisco, California → New York City, New York

Group Manager, Product Marketing

2023 - Present

• Led E2E GTM and growth strategy for Datadog’s Log Management portfolio, driving initiatives from concept to launch, and influencing cross-functional partners and executive stakeholders on roadmap and growth priorities.

• Designed and delivered technical product demos translating complex observability and AI workflows into value-driven narratives for sales, customers, and executive audiences, shaping IT and DevOps adoption.


Aisera, Inc.

Palo Alto, California

Senior Product Manager

2021 - 2022

• Drove GTM strategy for AI-based automation solutions and integrations ecosystem (150+ connectors), enabling IT and HR teams to build and extend automation capabilities for customers including Zoom, Moderna, GAP, and 8x8.

• Built and demonstrated AI-powered agents and automation workflows for IT and HR teams, translating complex ML concepts into clear, trust-building product stories.


DealCloud, an Intapp Company

San Francisco, California

Client Success Manager

2020 - 2021

• Highest performing CSM managing 50% of all 100+ West Coast and APAC accounts

• Translated customer and developer feedback into actionable recommendations for Product and Eng; customer segmentation & adoption data for roadmap prioritization.

• Synthesized user research and competitive insights to inform GTM messaging.


NASDAQ

New York, New York

Data Product Manager

2019

 • Partnered with senior leadership to assess data product opportunities, M&A strategy, and competitive positioning for the Nasdaq Fund Network (NFN).

• Led market and customer research to inform product KPIs and feature prioritization.

• Supported R&D initiatives that shaped the next-generation data products.


conDati, Inc.

Palo Alto, California

Product Manager

2017 - 2019

• Led development of AI predictive models for campaign performance forecasting and ROI visibility in marketing teams.

• Reduced number of incidents by over 90%, from 300+ to <20.

• Built workflows, requirements, and processes to scale data-driven product development.


DiversaTech Consulting | Clients: Chegg, Quizlet

Berkeley, California

Project Manager

2017

• Articulated markets, analyzed data, conducted market research to determine optimal pricing & product strategy positioning in international education market for Chegg & Quizlet service expansion.

• Delivered recommendations at Chegg & Quizlet HQ with data analysis.


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